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Design in Brierley Hill Town Centre SPD

Dudley Council has adopted a Supplementary Planning Document (SPD)to provide further guidance on urban design in the new strategic town centre of Brierley Hill. This Supplementary Planning Document will support, and should be read in conjunction with, the Brierley Hill Area Action Plan (AAP). The Area Action Plan was prepared by the Council in partnership with key stakeholders and guides the regeneration of the High Street, Merry Hill and the Waterfront, up to 2026. The Area Action Plan forms part of Dudley’s planning framework and it is the starting point for making decisions on planning applications in the area.

The Urban Design SPD will improve the quality of Brierley Hill’s urban environment and encourage a high standard of design for new developments occurring under the framework of the AAP.  This document stems from the overarching policies in the AAP and will provide advice for developers, public bodies and planners with regard to the design and assessment of urban development in Brierley Hill.

The aim of the SPD is to bring about a design and development process that responds better to meeting local opportunities and needs, and encourages high quality developments that have minimal impact on natural resources. Improving the quality of the existing built environment and the design of new development in Brierley Hill is an essential part of the spatial planning process. This document aims to ensure that new development builds on and enhances Brierley Hill’s local distinctiveness, townscape character and urban form. 


Consultation was undertaken from 19th  March to 30th April 2012 on the SPD and the responses and comments received through this were used to inform the final document. A number of changes were made to the structure and layout of the document following the consultation period although the general content remains the same.


The document was adopted on December 6th
 2012. An electronic copy is viewable below. Paper copies of the document will be available to view at the Planning Offices at the address below.

For further information please contact us using the details below.  

  • pdf
  • Design In Brierley Hill SPD - Adoption Statement [pdf / 24KB] This adoption statement has been prepared in accordance with Regulation 14 of the Town and Country Planning (Local Planning) (England) Regulations 2012, and gives notice that Dudley Council adopted the Design in Brierley Hill Town Centre Supplementary Planning Document (hereinafter referred to as “SPD”) on 6th December 2012
  • pdf
  • Design in Brierley Hill - Consultation Statement [pdf / 367KB] In connection with the preparation of the Design in Brierley Hill Supplementary Planning Document (SPD), a Consultation Statement is required to demonstrate with whom the Council consulted and how they engaged with local people and other interested parties during the preparation stages of the SPD.

Contact Details

  • Name Planning Policy Section, Planning & Environmental Health
  • Address Directorate of the Urban Environment, 4 Ednam Road, Dudley, West Midlands DY1 1HL
  • Telephone 01384 817215 or 01384 816964