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Black Country Impact warehouse link-up nets more than 100 jobs

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More than 100 young people have been helped into work as the result of a fruitful partnership between Black Country Impact and wholesale and distribution giant AF Blakemore.

lack Country Impact (BCI) offers help for 16 to 29-year-olds in Dudley, Sandwell, Walsall and Wolverhampton who are currently not in employment, education or training.

Stephen Pilcher who has got a job through BCI

It officially started just under two years ago and has forged partnerships with more than 100 businesses or training providers, helping more than 6,000 people take a first foot on the employment ladder.

One of the biggest success stories to date has been BCI’s link up with AF Blakemore. The firm, which has headquarters in Willenhall, supplies stock for Spar stores across the country and employs more than 8,000 people nationwide.

The partnership has seen BCI offer four-day training programmes through its registered training provider, Staff Direct 4 U, to prepare young people for an interview with AF Blakemore. A two-week work trial follows that, with an offer of full-time employment if the candidate knuckles down and impresses.

To date, since the partnership started in March last year 111 young people from the Black Country have secured full-time jobs with Blakemore’s thanks to help from BCI, earning up to £12 an hour in the warehouse.

Stephen Pilcher, 23, from Sedgley, said:


I’ve been at Blakemore’s for 10 months now and have been able to move out into my own place. I’ve now got myself a passport and are looking forward to future holidays and starting my driving lessons. It’s changed my life, it really has.

Andrew Bastable, 20, from Coseley, said:

I’ve been at Blakemore’s for five months now, having previously been out of work for seven months. Blakemore’s have really helped me and it is a great place to work, with good pay and progression. My work trial with Black Country Impact worked well and got me this opportunity to get into a well-paid job. There’s no looking back now.

Councillor Patrick Harley, leader of Dudley Council, said:

This is a fantastic example of the work Black Country Impact is doing to get young people in our region into work. It’s partnership working at its very best, and it’s allowing a Black Country firm to give jobs and a first foot on the employment ladder to Black Country folk.

Support offered by Black Country Impact includes supplying equipment, as well as providing free clothing, travel, and childcare depending on the needs of the individual.

The help and assistance provided is tailored to individual need and support is also available for those with disabilities, ex-offenders and the homeless.

Dudley Council leads on the delivery of the service in partnership with Sandwell Council, Walsall Council, Wolverhampton Council and Black Country Talent Match, a Wolverhampton Voluntary Sector Council project funded by the Big Lottery Fund.

The project is receiving up to £34 million of funding, made up of £17 million from the European Social Fund and £17 million from the Youth Employment Initiative. It will also get match funding of up to £8 million from the Big Lottery Fund and other partners.

Are you aged 16 to 29 and looking for a job?

There are a number of ways to contact the Black Country Impact including Facebook at, Twitter by visiting @BC_Impact and other alternative such as email and telephone. 


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