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Donations to Mayor’s charities for Beat the Street

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Beat the Street organisers have pledged money to the Mayor’s charities if players hit the 100,000 mile mark.

In the game, players use a Beat the Street card and map to travel by foot, bike, scooter or roller blades to one of 250 contactless “Beat Boxes” and aim to rack up as many visits and miles covered between the “Beat Boxes” as they can.

So far 25,000 players have clocked up 79,000 miles. Once the 100,000 mile mark is reached, the Beat the Street team will donate £300 to the Mayor of Dudley’s charities which are the Black Country Toy Appeal, Macmillan Cancer Support and Tough Enough to Care.

The Mayor of Dudley, Councillor Sue Greenaway, said:

Beat the Street is proving incredibly popular and I’m sure that we’ll hit the 100,000 mile mark soon.
I’m grateful to the Beat the Street team for this donation and hope people have lots of fun walking, rolling and cycling to make the target.

The game is open to anyone of any age who would like to take part. It launched on June 29 and runs up to Wednesday August 10. These dates coincide with the Commonwealth Games period and are part of the celebration of the Games coming to the West Midlands.

To play Beat the Street, participating primary schools have provided cards for their pupils and adults can pick up a free card from one of the distribution points listed on the Beat the Street Dudley website.

Players then find their nearest “Beat Box” which are special sensors which record journeys once the game is underway.

More than 250 of these have appeared on lampposts around the area. These sensors are contactless so people don’t need to touch them – simply hover the card over the Beat Box and it will beep and flash to record points.

Register for the game at

For more information on the Mayor of Dudley’s charities visit


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