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Welcome to the Business Health Check section.

This section will take you through a simple business health check - detailing the stages you should go through to assess how well your business is performing, highlighting your strengths and those areas that could be improved.

Once your business is established and running well , you may be inclined to let things continue as they are. It is easy to focus only on the day-to-day running of your business, especially in the early stages. But once you have been in business for a while, it can pay dividends to think about longer term and more strategic planning.

You can work through the health check flow chart to review the areas where you are confident and highlight those which could improve. The chart will also point to the specific sections in this toolkit which could help you out.

Also included in this section is a guide to carrying out a SWOT analysis to help you take stock of your business and look at your strengths and weaknesses.