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Dudley Council
Dudley Skyline

Leisure Services are committed to protecting your personal data and ensuring that it is processed fairly and lawfully.  Information you provide to us will be processed in accordance with the General Data Protection Regulation (GDPR), the Data Protection Act 2018 (DPA 2018) and subsequent legislation.

The Council’s Corporate Privacy Notice is available at the following link:

The Leisure Services Team may request information from you in relation to becoming a customer of any one of the Leisure Centres/Sports facilities and any other activities which you may utilise depending upon the nature of the activity.

This notice explains what personal data (information) we hold about you, how we collect, how we use and may share information about you.  We are required to give you this information under data protection law.

What information do we collect

  • Name, address, contact details including email address, telephone number, emergency contact details, bank details, basic health information (where relevant to the activity), date of birth, gender, ethnicity and disability.
  • Official evidence relating to eligibility for concession memberships
  • Correspondence (emails, letters, customer feedback forms)
  • Photographs, quotes and case studies/stores
  • CCTV

Who uses this information

Leisure Services

Why do we use this information

  • Identification & security to ensure that specific services are accessed by authorised customers
  • Health & safety to ensure that our services are appropriate to customers with disabilities or health issues. To record accidents or incidents related to customers
  • Memberships, bookings, payments & accounting to assist with effective delivery of the service
  • Management reporting to assist in the evaluation and identification of service improvements
  • Communications with regards to accounts, bookings, memberships, promotional activity and customer enquiry/feedback

What is the legal basis for processing your personal information

You or your legal representative have given consent

Who are we likely to share this information with

Within Dudley Council:

Information may be shared with other Dudley Council departments for the purposes of: collection and analysis of data, to produce reports or marketing materials, to support the development or improvement of Dudley Council services and activities.

Information may also be shared with third parties where legal to do so – for full details see Dudley Council’s main Privacy Notice.

How do we keep this information secure

  • Electronic information is stored securely on databases, systems or internal drives.
  • Paper information is in locked storage.

Only relevant (identified) staff have access to this information

How long do we keep this information

The information provided will be kept in accordance with our retention policy.  Details of this are available by contacting

What are your rights

For more details on your rights please visit Dudley Council’s main Privacy Notice.

For further information regarding the use of your data please contact 01384 812921.