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Under the Town and Country Planning (Control of Advertisements) Regulations 1992, permission is required to display most advertisements and signs. However, there are many exceptions due to the regulations being quite complicated.

Further information about the advertisement regulations is available from the DCLG booklet: Outdoor Advertisements and Signs: A Guide for Advertisers

The council has also issued its own Planning Guidance Note 11: Advertisement display guide which outlines the general problems and opportunities of outdoor advertising, and by laying down general guidelines, seeks to encourage a high standard of sympathetic design in respect of such proposals.